Development of a concept to optimize trans-border logistics and fulfilment for ecommerce businesses
- PMG Consult GmbH (lead)
- indecon (member)
Regional analysis of the Euro-region Viadrina (German-Polish border) related to plans to develop the location as a logistics hub for E-commerce businesses, including a Value Chain analysis. Recommendations for business development, especially for SME, were made based on local structural conditions. An action plan to fully exploit the region’s development potential, taking into account International growth sectors, development trends, and target groups for marketing was proposed.
Type of Services Provided
- Desk research
- Interviews with local SME businesses
- Stakeholder interviews with industry specialists